DR. LAURIE WATSON
PhD, MA, LMFT, LPC,
Certificate in Addictions from IICS
Director
(She/Her/Hers)
Certified EFT & Sex Therapist | Director of Awakenings | Educator & Speaker
With over 30 years of experience, Dr. Laurie Watson is a leading expert in couples therapy, sex therapy, and Emotionally Focused Therapy (EFT). As the Director of Awakenings, Counseling for Couples & Sexuality, she oversees a team of 40 clinicians across Raleigh and Greensboro, helping individuals and couples restore intimacy, heal relationship wounds, and create lasting emotional and sexual connection.
A Certified EFT Therapist and AASECT Certified Sex Therapist, Laurie specializes in working with couples stuck in cycles of emotional and sexual disconnection. Her integrative approach merges attachment science with sexual health, guiding partners toward a deeper understanding of their desires, needs, and relational patterns. She also offers intensive weekend retreats for couples and provides online consultations worldwide.
Laurie is a passionate teacher, helping therapists integrate EFT with sexual therapy to better serve couples struggling with intimacy issues. She lectures physician residents, PAs, and physical therapists at Duke and UNC Chapel Hill medical schools on sexual function and dysfunction. She also serves as a consultant for therapists, providing expertise on cases involving relational and sexual challenges.
Laurie is the host of the top-rated podcast FOREPLAY RADIO—Couples and Sex Therapy, which has over 16 million downloads. She is also the author of Wanting Sex Again—How to Rediscover Desire and Heal a Sexless Marriage (Penguin) and has contributed to The New York Times, Washington Post, Glamour, Cosmopolitan, HuffPost, WebMD, and many more. Her blogs in Psychology Today and WebMD have amassed over 40 million reads, solidifying her as a trusted voice in the field of relationships and sexual health. Her next book called Secure Love/Hot Sex is due out in 2026 (Penguin)!
Laurie has been featured in The Katie Couric Show, Vogue Weddings, My Carolina Today, and frequently appears on television and radio. Known for her warm, engaging style, she makes complex relationship and sexual topics accessible, enlightening, and transformative.
Laurie firmly believes that every couple has the potential to heal, saying:
“I’ve never worked with a couple I didn’t have hope for—the challenge is helping them see that transformation happens when they each recognize their role in the cycle. The moment that insight happens, real change begins.”
Laurie’s work is recognized and trusted by medical and therapeutic professionals:
“Laurie is an excellent sex therapist and counselor. I am confident in my referral of patients, knowing she addresses both the organic and psychogenic components of sexual dysfunction with expertise and empathy.”
—Charles Viviano, MD, PhD, Duke Urology of Raleigh
“She has resolved my patients’ sexual issues, improved their relationships, and helped them pursue more fulfilling lives. I can wholeheartedly recommend Laurie as a therapist.”
—Wanda L. Radford, MD, OB/GYN, FACOG; Wake Women’s Health, Raleigh
“Sexual dysfunction is a major problem for many women, sometimes leading to depression and relationship struggles. Laurie is not only knowledgeable, but also compassionate and caring.”
—Dr. Pouru Bhiwandi, MD, OB/GYN, FACOG; Gyn Center for Women, Raleigh
“As physical therapists, we consider sex therapy an essential part of pelvic pain treatment. Laurie and the therapists at Awakenings have helped many of our patients regain intimacy and pleasure. We highly recommend Awakenings for sexual health and relationship counseling.”
—Sarah P. Talley, PT, DPT, & Emily R. Wegmann, PT, OCS, Raleigh
“Laurie Watson has a wonderful method—her warmth, caring, and passion for what she does really shines through.”
—Ingrid Harm-Ernandes, PT, WCS, BCIA-PMDB, Duke Hospital, Durham
Laurie is widely recognized as a dynamic and engaging speaker, helping both therapists and the general public deepen their understanding of intimacy, relationships, and EFT.
⭐ “Laurie has a gift for making complex concepts feel approachable and actionable. I left her training feeling inspired and better equipped to help my clients.”
⭐ “Her warmth, humor, and deep expertise make learning from her a truly engaging experience.”
⭐ “One of the best workshops I’ve ever attended—insightful, practical, and transformative.”
⭐ “Laurie makes it easy to talk about sexuality in a way that removes shame and fosters connection.”
⭐ “The live demonstrations and case examples were incredibly valuable—Laurie’s depth of knowledge is unmatched.”
Laurie invites you to explore the emotional and sexual cycle of relationships in a pivotal episode of FOREPLAY RADIO—listen now! 🎙️
“As a Urologist specializing in Men’s Health, and especially sexual dysfunctions, I have had the opportunity to collaborate with Laurie in treating several of my patients. She is an excellent sex therapist and counselor. I am confident in my referral of patients, which ensures all aspects of the patient’s sexual dysfunction are appropriately addressed… the organic and psychogenic components. My confidence in her stems not only from her excellent knowledge base and training but also her empathy in caring for these patients… Laurie is a valuable member of my referral team. —Charles Viviano, MD, Phd, Duke Urology of Raleigh
“I have been lucky to have Laurie Watson as a resource for my patients. She has resolved their sexual issues, improved their relationships, and helped them pursue more fulfilling lives. I can wholeheartedly recommend Laurie as a counselor and therapist. She is kind, competent, and thorough and my patients have benefited tremendously.” —Wanda L Radford, MD, OB/GYN, FACOG; Wake Women’s Health, Raleigh
“I have been referring my patients for consultation to Laurie Watson for several years, and will continue to do so. All my patients have benefited immensely by her therapy, and they are most pleased and grateful. Sexual dysfunction is a major problem for many women, at times leading to depression and problems with relationships. We are most fortunate to have the services of Laurie Watson who is not only knowledgeable, but most compassionate and caring.” —Dr. Pouru Bhiwandi, MD, OB/GYN, FACOG; Gyn Center for Women, Raleigh
As physical therapists, we consider sex therapy an essential component of pelvic pain treatment. Laurie and the therapists at Awakenings have helped many of our patients enjoy intimacy and pleasurable sex as part of their recovery. We highly recommend Awakenings to individuals and couples for optimal sexual health.” —Sarah P. Talley, PT, DPT and Emily R. Wegmann, PT OCS, Raleigh
“Laurie Watson has a wonderful method… Her warmth, caring and passion for what she does really shines through.” —Ingrid Harm-Ernandes PT, WCS, BCIA-PMDB, Orthopedic/Women’s Health Specialties, Duke Hospital, Durham
“A valuable therapeutic resource…” —Carol Casper Figuers, PT, EdD, Associate Professor, Doctor of Physical Therapy Division, Department of Community and Family Medicine, Duke University School of Medicine, Durham
“What a great resource to have! My patients share their most intimate secrets and insecurities with me as their gynecologist, and I feel fortunate to have Laurie to send them to for care. She is knowledgeable, fair, warm and empathetic. They are often so relieved to know that there is someone who can help them.” —Myra Teasley, MD, FACOG; Mid-Carolina OBGYN, Raleigh
“Laurie’s message, rich in experience, inspires us to reconnect with our partners and ourselves.”
—Polly Watson, MD, OB/GYN, FACOG, NCMP, Boylan Healthcare, Raleigh
“Laurie Watson has a gift for relating to women.” —Julie R. McQueen, CHES, Oncology Patient Navigator, Duke Cancer Center, Raleigh
“I am a therapist with a worrisome case involving a couple who is sexually shut-down completely. I consulted with Laurie Watson, who provided fresh insight and professional approaches which have given me new hope for helping this couple in pain unlock their sexual connection again. I am very grateful to Laurie for the seasoned perspective and informed, sensitive input for therapy with them.” – Rev. Jack L. Hileman, LMFT, AAMFT-Approved Supervisor